The One Show 2011 Awards are put on by the One Club each year to recognize and promote excellence in advertising. The 2011 One Show Festival was recently held on May 9th - 13th. With winner recently announced I decided to include some of my favorites below.
Agency: W+K
Wieden + Kennedy scored big this year at the show.
Old Spice: Questions
Old Spice: Boat
ESPN: This is Sprtscenter
Nike: Write the Future
Agency: Deutsch L.A.
Volkswagen: The Force
Agency: kempertrautmann gmbh / Hamburg
Goertz 17: Shoelace Box
Agency: Crispin Porter + Bogusky
Burger King: King Pillowcase
Agency: AlmapBBDO / São Paulo
Billboard: Music. See what it´s made of.
These are awesome.
Agency: Mother
Target: Kaleidoscope Fashion Spectacular
The Target Fashion show took place in New York's Standard Hotel. It included 60+ dancers, a vicual program created by Daft Punk's light designers, 155 rooms at the Standard Hotel, and lasted 20 minutes. While this was going on the fashion show for target was happening on the ground in front of the venue. Spectacular!
Agency: Y&R Dubai / DUBAI
Microsoft Corporation Xbox Resident Evil 5: Zombieland
These print ads are for the New Resident Evil 5 game for Microsoft's Xbox. The people featured in the ads are wearing shirts with their name and nutrition facts on it.
Agency: Euro RSCG New York
Dos Equis: Dos Equis Radio - The Most Interesting Man in the World
The One Show: Euro RSCG New York / New York | Dos Equis Radio
Agency: BBH New York
Google: Chrome Speed Tests
Agency: Ogilvy
IBM: Watson
The One Show: Ogilvy New York / New York | Watson
Agency: BBDO New York / New York
AT&T: The Last Text Integrated Campaign
Agency: DDB Stockholm
Volkswagen Sweden: Speed Camera Lottery
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