Old Spice - A new manly man?

I'm sure everyone is familiar with Wieden + Kennedy's Old Spice campaign with Isaiah Mustafa.  They are hilarious and have become a viral wonder.  From having Isaiah answer questions online and take on the radio this campaign has become a wild success.  However, there is now a new Old Spice representative to market their Danger Zone products.  He is an avid adventurer that seeks danger, but needs to smell good doing it.  For now, the commercials are not airing in the U.S., but I am sure that they will be another viral explosion soon!

Below are some of the commercials from the Old Spice campaign with Isaiah.

One of the reasons for this new man, might be Isaiah going to Microsoft.

This video for Windows Phone 7 launch in Australia is very similar to the Old Spice act in the way it is written and delivered, however it seems to be missing a lot of its originality and spunk.  I believe that maybe Microsoft was trying to keep the same personality, while not completely copying Old Spice.  I do find this commercial to be somewhat boring in contrast to his prior Old Spice ads... and I don't think it is entirely clear what the product is.

Wieden + Kennedy and Old Spice have already found alternative's to Isaiah using Ray Lewis. 
Below is a compilation of the new ads running with Ray Lewis.

Besides Isaiah somewhat betraying Old Spice, Axe is also attacking the brand.

However, despite all the hardships, with Wieden + Kennedy's genius and Old Spice's strong brand these things won't keep them down.

Below is the new ad for the Danger Zone line of Old Spice.  Different man, same hilarious commercial!  Instead of being the "Man your man could smell like" this new Old Spice man says, "Danger excites me. But I can't fully enjoy it when I smell like fear and body odor".  Valid point in my opinion. 

Thank you Wieden + Kennedy for another entertaining ad!  I look forward to more from this new Old Spice man.